Liquidity Services
A better future for surplus.
Responsibilities
Developed strategic content marketing plan and editorial calendar, which included social media, blog, email, case studies, tradeshow materials, video and more.
Refined consistent brand voice and messaging in copy across all channels
Worked cross-functionally with the design team to ensure alignment on content and design strategies.
Supervised and trained junior marketing specialist on content development and social media management.
Optimized web content for organic search using SEO best practices.
